Why is content marketing winning over traditional advertising?
If you are anything like us you won’t like being interrupted by TV or Magazine ADs, flashing boxes on websites, you may even have spam filters or regularly report things as spam.
Most people like to do their research, find products, read reviews and maybe even discuss it with friends and family. What we are describing is content marketing. Customers don’t like the feeling of the ‘hard sell’ so we make sure that you have enough content about your products and what you do, out there so that any potential customers can do their research.
It is critical to give lots of information early on in the process so that customers can research. Very quickly, they will decide whether to progress or not. At Ryse SEO, we know how important it is to have your website as high up the Google Rankings as possible. To make sure your social content is engaging and up-to-date and that your emails add value to your existing customers (Yes, even if a customer hasn’t bought from you but they are on your mailing list, they are a customer).
Ryse SEO is a full-service digital marketing agency with a clear purpose; To deliver digital performance for our customers. When you work with Ryse SEO you should expect to generate more content, more leads and more customers. For more information get in touch today at www.ryseseo.co.uk or 01250 878111 opt 1.